Due to the technological development of the market and intensified price competition, the needs for continued investment in new product development and introduction of new technologies are gradually increasing. Therefore, Coway strengthens the research and development organization and expands investment to secure new technologies and to develop innovative products.
As competition is getting fiercer, Coway operates R&D sectors for each function in order to secure future growth momentum. It has conducted product innovation activities to secure health of customers and environment through its environmental technology research center which has specialized sectors: research sector, development sector, and technology sector. In addition, Coway has obtained certificates of quality and gas analysis from domestically and internationally authorized testing institutions.
Coway has secured the professional R&D workforce for product innovation with continued investment in it. In 2015, Coway focused on developing premium products for market expansion and products customized to local circumstances for advancement into overseas markets. It has secured future growth engines by developing materials and core parts, future-oriented technologies, etc.
Coway is a company specialized in water and air. It puts forth every effort to enhance pollutant-removing performance for customers’ health and safety. As the quality of life was improved, the demand for ‘tasty water’ has increased among consumers recently. Accordingly, Coway has established the water taste assessment division and system to secure expertise and reliability for test and assessment.
In addition, a lot of pollutants such as ultra-fine particles were generated frequently and caused serious problems such as respiratory/skin diseases. Accordingly, Coway has put forth effort into developing ultra-fine particle removal performance indexes and solutions to relieve anxiety among customers. It also conducts R&D on special air cleaning technology to remove radon, a natural radioactive substance in the air that can cause lung cancer, and its progeny.
* Radon Progeny: An element into which radon is converted after collapse. This element also generates radioactive rays.